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I recently published a short video where I walk through a few SQL tricks in BigQuery …
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I love turning raw GA4 data in BigQuery into actionable metrics, and one of the most …
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If you want clean, queryable Facebook Ads data in BigQuery without writing a single line of …
Connect Facebook Ads to BigQuery — Full Guide (No Code) Read more →
If you’re building marketing dashboards in Looker Studio, choosing the right connector for Looker Studio makes …
I usually write here about marketing analytics — dashboards, GA4, BigQuery.But today’s story is different. It’s …
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If you’re working with GA4 data in BigQuery — welcome. It can feel overwhelming at first, …
How to Use SQL with GA4 in BigQuery: 10 Real Examples for Marketers Read more →
Facebook Ads Manager is messy. Long tables, unclear charts, and endless columns make it hard to …
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If you want to dive deeper into understanding which traffic sources bring the most users to …
BigQuery GA4 Users Sessions Tutorial: How to Identify Your Top Traffic Sources Read more →
If you have your Google Analytics 4 (GA4) data in BigQuery and want to automate running …
How to Automate GA4 Reports in BigQuery with Scheduled Queries Read more →
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