BigQuery tutorial for marketers: learn to query GA4 and campaign data, build cleaner dashboards, and reduce manual reporting. Read the guide
Looker Studio tutorial for marketers: learn to build a cleaner dashboard with GA4, Sheets, and BigQuery data. Read the guide
I often need quick, reliable access to social media data for marketing analysis. Pulling Instagram public data into BigQuery unlocks the ability to join post-level metrics with other data sources, run SQL queries, and build richer Looker Studio dashboards. Below, …
If you want to centralize Meta Ads data in BigQuery without writing a single line of code, this is a practical, step-by-step walkthrough you can follow. I show a fast, reliable setup using Windsor.ai that pulls Facebook (Meta) Ads data …
Facebook Ads → BigQuery with Windsor.ai: Quick, No-Code Setup Read more »
If you want to store raw Facebook Ads data to BigQuery, and run SQL analyses, or build scalable reports that combine ads with GA4 or Shopify, BigQuery is the right place to centralize your marketing data. Windsor.ai removes the need …
Facebook Ads to BigQuery with Windsor.ai — Full Setup Guide Read more »
I recently published a short video where I walk through a few SQL tricks in BigQuery that I use every day to get actionable insights from GA4 data. In this article I’ll expand on those ideas, explain the SQL patterns …
GA4 BigQuery Tutorial: How to Calculate 7-Day Moving Averages, Shares and DoD with SQL Read more »
I love turning raw GA4 data in BigQuery into actionable metrics, and one of the most useful techniques I rely on is a cumulative sum (also called a running total). In this article I’ll walk you step-by-step through a practical …
How to Calculate Running Totals in BigQuery (GA4) Read more »
If you want clean, queryable Facebook Ads data in BigQuery without writing a single line of code, this tutorial is for you. In this step‑by‑step guide, I walk you through setting up a Supermetrics Transfer from Facebook Ads into BigQuery, …
Connect Facebook Ads to BigQuery — Full Guide (No Code) Read more »
If you want to streamline your marketing analytics by sending your advertising data directly into BigQuery, you’re in the right place. This guide will walk you through the process of connecting Supermetrics with BigQuery from scratch. I’ll cover everything from …
Send Ad Data to BigQuery with Supermetrics – Easy Setup Read more »
If you’re working with GA4 data in BigQuery — welcome. It can feel overwhelming at first, but once you get a few core queries in place, everything starts making sense. I’ve put together 10 simple, reusable queries that I use …
How to Use SQL with GA4 in BigQuery: 10 Real Examples for Marketers Read more »
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