3 Ways to Connect Facebook Ads to Looker Studio (2025 Guide + Free Template)
Facebook Ads Manager is messy. Long tables, unclear charts, and endless columns make it hard to understand what’s really working.
That’s why more marketers and small businesses are turning to Looker Studio (formerly Google Data Studio) to build clear, visual dashboards for their Facebook Ads data.
In this article, you’ll learn three different ways to connect Facebook Ads to Looker Studio in 2025. Plus, I’ll share a free Looker Studio dashboard template to help you get started immediately.
Free Facebook Ads Looker Studio Template
Before we dive into connection methods, here’s a quick bonus: I created a free Looker Studio dashboard template for Facebook Ads.
This template helps you see your Spend, Clicks, CTR, CPC, and other key metrics clearly, without dealing with messy exports.
It works with all connection options: Google Sheets, Windsor.ai, and Supermetrics.
You can get it by simply subscribing to my newsletter (no more than one email per month).
Download the free template
Option 1: Google Sheets
The most budget-friendly and flexible way to connect Facebook Ads to Looker Studio is through Google Sheets.
You download your ad data from Facebook Ads Manager as a CSV file, paste it into Google Sheets, and then connect Google Sheets to Looker Studio.
Advantages:
- Free or very low cost
- Total control over the data
- Easy to adjust manually if needed
Disadvantages:
- You need to update the data manually (or semi-automate with App Scripts or simple add-ons)
- Possible human errors during copy-paste
This is a great option if you have a small budget or want to test your reporting setup before investing in connectors.
Option 2: Supermetrics
Supermetrics is one of the most popular and powerful data connectors for marketing teams.
What is a connector?
A connector is a paid tool that automatically pulls data from platforms like Facebook Ads into Looker Studio, so you don’t have to manually export and copy data.
At the moment, there is no free way to automatically send Facebook Ads data directly to Looker Studio. You can only do it manually (for example, via Google Sheets), or you need to use a paid connector.
Advantages:
- Supports multiple data sources, not just Facebook Ads
- Advanced data blending and transformation options
- Reliable and widely used
Disadvantages:
- Higher monthly cost compared to other solutions
- Might be too complex for beginners
Supermetrics is ideal for agencies managing many clients or for marketers who need advanced reporting flexibility.
More details: Supermetrics connector
Option 3: Windsor.ai
Windsor.ai is another paid connector that helps automate data transfers from Facebook Ads to Looker Studio.
Advantages:
- Fully automated data updates
- More budget-friendly than many alternatives
- Easy to set up
Disadvantages:
- Still requires a monthly subscription
Windsor.ai is a great choice if you want automation without a big budget commitment.
You can get 10% off with my code: gaillereports.
Learn more: Windsor.ai Looker Studio connector
Take the next step toward easier reporting
Whether you choose Google Sheets, Windsor.ai, or Supermetrics, the most important thing is to start making your Facebook Ads data more visual and easier to understand.
If you’re not sure which method to choose, start simple with Google Sheets and upgrade later as your reporting needs grow.
To make it even easier, don’t forget to download the free Looker Studio dashboard template for Facebook Ads:
Get your free template here