BigQuery SQL tutorial for marketers: learn to query GA4 and ad data, build better dashboards, and improve reporting workflows. Read the tutorial
Google Sheets automation helps marketers cut manual reporting work, sync data, and keep dashboards updated. Follow this practical guide
Google sheets formulas tutorial for marketers: learn VLOOKUP, IF, SUMIF, QUERY, and smarter reporting workflows. Read the guide
BigQuery tutorial for marketers: learn to query GA4 and campaign data, build cleaner dashboards, and reduce manual reporting. Read the guide
Looker Studio dashboard tutorial for marketers: learn to build clear reports with GA4, Ads, and Sheets data. Follow this guide
Looker Studio tutorial for marketers: learn to build a cleaner dashboard with GA4, Sheets, and BigQuery data. Read the guide
December and January are the months I plan budgets for the year ahead. I built a practical, ready-to-use eCommerce marketing planner that combines Google Sheets and Looker Studio so you can plan budgets by channel, produce monthly and yearly forecasts, …
How to Plan Your 2026 eCommerce Marketing Budget (Template) Read more »
Area charts are one of my favorite ways to show trends over time and the share between multiple segments. In this tutorial I walk through how to build clean, readable area charts in Looker Studio, style them for clarity, and …
Looker Studio Tutorial #12 — How to Build Area Charts Read more »
I walk you through practical techniques for adding clear, useful pie charts to your Looker Studio dashboard and for aligning them into a clean layout. This guide covers layout choices, data setup, styling, and rules of thumb so your dashboards …
Looker Studio Tutorial #11 — How to Build and Style Pie Charts Read more »
I walk you through how I build bar charts in Looker Studio for marketing dashboards and why I choose certain settings over others. This is a practical, step-by-step guide that covers metric selection, dimensions, drill downs, styling choices, and a …
Looker Studio Tutorial #10 — How to Build and Style Bar Charts Read more »
0 items in the cart (0 €)