Step-by-step Looker Studio tutorial: create dashboards from scratch, set permissions, automate reports, add controls, and make them easy to share.

If you want a practical, step‑by‑step guide to take your first Looker Studio report from “blank canvas” to a usable, shareable dashboard, this article walks you through the exact workflow I use. Note: This is the second lesson in my …

Looker Studio Tutorial 2025: Clean Dashboards Made Easy. Lesson 2 Read more »

I recently published a short video where I walk through a few SQL tricks in BigQuery that I use every day to get actionable insights from GA4 data. In this article I’ll expand on those ideas, explain the SQL patterns …

GA4 BigQuery Tutorial: How to Calculate 7-Day Moving Averages, Shares and DoD with SQL Read more »

I created a simple, practical Google Search Console (GSC) dashboard for Looker Studio that helps marketers and analysts get fast answers about search performance. In this article, I walk you through how I built the dashboard, why I included three …

Free GSC Report Template for Marketers in Looker Studio Read more »

If you’re building marketing dashboards in Looker Studio, choosing the right connector for Looker Studio makes a massive difference. I recorded a short video walkthrough where I compare the most popular Facebook Ads connectors for Looker Studio and explain which …

Top Facebook Ads Connectors for Looker Studio – How to Choose the Right Looker Studio Connector Read more »

Facebook Ads Manager is messy. Long tables, unclear charts, and endless columns make it hard to understand what’s really working. That’s why more marketers and small businesses are turning to Looker Studio (formerly Google Data Studio) to build clear, visual …

3 Ways to Connect Facebook Ads to Looker Studio (2025 Guide + Free Template) Read more »