Explain essential formulas useful for marketing analysis.
Google Sheets Formulas Tutorial: Smart Fixes for Better Reports
Google sheets formulas tutorial for marketers: learn VLOOKUP, IF, SUMIF, QUERY, and smarter reporting workflows. Read…
Tag: Looker Studio
A beginner guide explaining what BigQuery is and how to start using it.
How to Use BigQuery for Marketing Reporting
BigQuery tutorial for marketers: learn to query GA4 and campaign data, build cleaner dashboards, and reduce…
Show how to design a clean marketing dashboard with charts, filters, and scorecards.
How to Build a Looker Studio Dashboard (Step-by-Step Tutorial)
Looker Studio dashboard tutorial for marketers: learn to build clear reports with GA4, Ads, and Sheets…
A beginner-friendly tutorial explaining how to build your first dashboard in Looker Studio step by step.
Looker Studio Tutorial: How to Build a Better Marketing Dashboard
Looker Studio tutorial for marketers: learn to build a cleaner dashboard with GA4, Sheets, and BigQuery…
How to Plan Your 2026 eCommerce Marketing Budget (Template)
December and January are the months I plan budgets for the year ahead. I built a …
How to Plan Your 2026 eCommerce Marketing Budget (Template) Read more →
Looker Studio Tutorial #12 — How to Build Area Charts
Area charts are one of my favorite ways to show trends over time and the share …
Looker Studio Tutorial #12 — How to Build Area Charts Read more →
Looker Studio Tutorial #11 — How to Build and Style Pie Charts
I walk you through practical techniques for adding clear, useful pie charts to your Looker Studio …
Looker Studio Tutorial #11 — How to Build and Style Pie Charts Read more →
Looker Studio Tutorial #10 — How to Build and Style Bar Charts
I walk you through how I build bar charts in Looker Studio for marketing dashboards and …
Looker Studio Tutorial #10 — How to Build and Style Bar Charts Read more →
Looker Studio Tutorial #9 — How to Create Pages and Add Navigation
I walk you through a simple, practical approach to turning a single Looker Studio report into …
Looker Studio Tutorial #9 — How to Create Pages and Add Navigation Read more →
Looker Studio Tutorial #8 — How to Use Conditional Formatting in Tables
I walk through practical ways to make Looker Studio tables speak louder. Conditional formatting helps you …
Looker Studio Tutorial #8 — How to Use Conditional Formatting in Tables Read more →